Comprehensive Business Plan Sample

Comprehensive Business Plan Sample-14
AMT is built on the assumption that the management of information technology for business is like legal advice, accounting, graphic arts, and other bodies of knowledge, in that it is not inherently a do-it-yourself prospect.Smart business people who aren't computer hobbyists need to find quality vendors of reliable hardware, software, service, and support and they need to use these quality vendors as they use their other professional service suppliers—as trusted allies. It serves its clients as a trusted ally, providing them with the loyalty of a business partner and the economics of an outside vendor.

She specialized in writing about inventors and inventions, in particular. The following business plan for the fictional firm of "Acme Management Technology" (AMT) is an example of what a completed business plan might look like.For years, we have supported both Windows and Macintosh technology for CPUs, although we've switched vendors many times for the Windows (and previously DOS) lines.We are also supporting Novell, Banyon, and Microsoft networking, Xbase database software, and Claris application products.We are also under pressure to improve our understanding of the direct-connect Internet and related communications.Finally, although we have a good command of desktop publishing, we are concerned about improving integrated fax, copier, printer, and voicemail technology into the computer system.Unfortunately, we cannot sell the products at a higher price simply because we offer services; the market has shown that it will not support that concept.We must also sell the service and charge for it separately.Copies of our brochure and advertisements are attached as appendices.Of course, one of our first tasks will be to change the messaging of our literature to make sure we are selling the company, rather than the product.Neither owns more than 15%, but both are active participants in management decisions.AMT has been caught in the vise grip of margin squeezes that have affected computer resellers worldwide.

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